Logo

Basics
Logo

Figurative / word mark

Our unique recognition mark. It represents our company to the outside world and is used uniformly, if possible, on all communication media that are visible to the outside world.

Standards and rules of use have been defined to ensure that the logo is recognisable.

Download design assets here

Logo sizes

Defined logo sizes
for web and print

Web application

This applies to all types of screens and digital media.

Print application

This applies to everything that is printed in any form or that is tactile.

Protection zone

The ideal white space

The logo is the visible expression of AHT's personality, tonality and fundamental values. As the core of the brand identity, it must therefore be protected through appropriate application. A white surrounding space must be created, kept free of text and symbols.

Never do that

Examples of "no go's"

In order not to reduce the brand value, it is essential to adhere to the specified logo representations. Under no circumstances may the AHT logo be changed arbitrarily or manipulated or altered as in one of the following examples. Coordination should always be clarified with the responsible agency.